Author/ Kate&Editor/ David
While Black Friday and Cyber Monday get all the attention in the U.S., China’s Singles Day puts them both to shame. Last year, more items were bought during the 24 hours of Singles Day than the entire combined Black Friday and Cyber Monday sales in the states.
The event, conceived and organized by Alibaba, is the biggest commerce day in the world. But what is Singles Day? Here are a few answers to commonly asked question.
What is Singles Day about?
Call it the anti-Valentine’s Day. The date 11/11 is significant because of the solitary implications of the number 1. And it was originally meant for people who wanted to celebrate being single. Though, much like National Pancake Day and Labor Day, it has turned into more of a retail event.
Tmall.com (Chinese: 天猫; pinyin: Tiānmāo), formerly Taobao Mall, is a Chinese-language website for business-to-consumer (B2C) online retail, spun off from Taobao, operated in China by Alibaba Group. It is a platform for local Chinese and international businesses to sell brand name goods to consumers in mainland China, Hong Kong, Macau and Taiwan. Being the world’s second biggest e-commerce website after Taobao, it has over 500 million monthly active users, as of February 2018. It is the world’s ninth most visited website according to Alexa.
Our Tmall store of Kingdomcares achieved great success again, breaking sales of 30 million yuan.
（ 30 million CNY sale）